The e-commerce industry has become so fierce, that surviving has become a matter of concern. With internet fostering the birth of many newcomers threatening reputed players, the need for differentiating on the basis of customer service experience has become as critical in modern times.
Lack of Verification Measures
Once a customer signs up in an e-commerce portal, the portal is unaware of the customer except for the information he/she entered. The credibility of the customer is questionable.
Product Returns and Refunds
When products are returned because customers are unsatisfied with the product, it scars the business with heavy loss on shipment and reputation.
Achieving Long-Term Sustainability
Increasing sales is one way to grow the business but in the end, what matters most is profitability.
The e-commerce industry is an industry where the cost of switching is pretty insignificant.
Selling the Right Product
Online shops have fulfilling services, it enabled sellers from all over the world to easily reach paying customers. All of this has made it very difficult for retailers to source unique products unless they decide to manufacture your own.